Adidas Case Study: A Data-Driven Approach Scores Big

Clearhead has been an incredible partner and the best vendor I have had the opportunity to work with. Their user-friendly data storytelling has been truly transformational for our culture, allowing us to use data to drive business results.

Driving product and brand desirability begins with putting our consumers at the heart of everything we do and serving them in the best possible way. With Clearhead’s help, we have been able to provide a better experience for our customers through constant testing and experimentation.

The critical difference between users and customers

There’s an old digital marketing adage I’ve always loved: Only two businesses regularly refer to their clientele as “users,” and one of them isn’t legal. When I’ve heard businesses talk about users, it’s interesting how quickly everyone in the room buys into the word. Rather than distinct customers, you now have a uniform horde roaming across your website.… Read More »

  • Austin

    3601 S. Congress Ave.
    Bldg. C302
    Austin, TX 78704
    United States
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  • Cincinnati

    1311 Vine St
    Cincinnati, OH 45202
    United States
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  • London

    14 Grays Inn Road
    WC1X 8HN
    United Kingdom
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Map of Clearhead’s location in Austin, TX

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