Thinking about personalization? Start here.

Thinking about personalization? Start here.

You’ve no doubt heard the buzz about personalization: Customers expect personalized experiences on your website. Customers are more likely to leave and less likely to buy without a personalized experience. Your competitors are already embracing data-driven ways to deliver more personalized experiences. The gap between the performance of businesses that personalize and those that do… Read More »

Unlock the Power of Optimization: Integrate your optimization & your web analytics tools

At Clearhead, we firmly believe digital optimization helps our clients win fast, continuously improve, and get smarter along the way. We help jump start optimization by working with our clients to develop an initial set of hypotheses. Then, as our optimization efforts get underway, we inevitably create more questions and more hypotheses. This is the… Read More »