We had an amazing week in San Francisco in June. Many thanks and high fives to the Optimizely crew, our clients who attended and participated, as well as our own team who represented Clearhead at the conference and kept things running smoothly at the office. We hope everyone who attended learned as much as we… Read More »
Can you really test everything? Even if it was possible, would it be profitable? The answer to those questions is a resounding yes. Over the past two years, Clearhead has worked with Blu Dot to implement and scale a culture of continuous optimization. During that time, they went from never having run an A/B test… Read More »
Blu Dot, a purveyor of modern and contemporary furniture, is known to be a challenger of status quo marketing, right down to a now.